By 2016, you would think that every brand and every company understands social media and are now exploring new frontiers and getting into interactive in an entirely new way. Not necessarily. This is happening for the early adopters – the companies who have leadership support and understand how important social media is. The early adopters […]Read more "Taking Social Media To The Next Level"
As we head into 2016, I asked several marketing leaders to tell me what they think will be important for small businesses to consider as they’re planning marketing, sales and their overall distribution strategies. From my point of view, now more than ever is the time for small businesses to embrace digital marketing and take […]Read more "Business Marketing: What’s Next in 2016?"
Email marketing doesn’t need to be a marketing tactic that a business owner stays away from. Take the time to establish a plan. Like all marketing, you need a plan to aid in providing framework and goals. Email marketing can be a very easy way to reach your customers without incurring a high upfront cost. […]Read more "Business Email Marketing Series: Executing"