Toss Traditional Marketing?

I would love to go all digital and toss traditional marketing out the window. But my target still engages with traditional media. Social Media is Great, But Don’t Forget Old School makes the point, that although consumers use social media entrepreneurs and businesses need to remember your customer still listens to radio, reads print magazines […]

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Advertising with Google AdWords

Originally published on the Generations FCU Blog Today’s small business owner has plenty of advertising options to level the playing field with big competitors and stand out in the crowd. In this Small Business Advertising Tips Series, we talk about how you can utilize social media and other digital tools to turbo-charge your efforts. In my […]

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How to Create An Advertising Plan

Originally published at MyGenFCU In the fast, ever-growing digital age, today’s small business owner has plenty of advertising options to level the playing field with big competitors and stand out in the crowd. A lot of businesses get caught up in the “if I build it, they will come” mentality.  You can utilize both online and […]

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